A 30-minute Go/No-Go beats a 30-day regret. Most teams waste time because they “sort of” qualify an opportunity. Fix it with a short, structured decision.
Step 1 — Define the pursuit unit
Be precise: package scope, discipline, and what you actually deliver (equipment, EPC, services).
Step 2 — Score 5 realities (0–2 each)
- Fit: proven references and capability?
- Access: credible entry path (partner/channel)?
- Capacity: can you deliver on the likely timeline?
- Compliance: can you meet the admin/technical requirements?
- Economics: is the margin worth the effort?
Step 3 — Decide with thresholds
- 0–4: No-go (park it)
- 5–7: Conditional (needs partner/proof)
- 8–10: Go (activate your war room)
Practical next step: Freeze assumptions, assign owners, and define the first three deliverables (partner, technical package, commercial positioning).
